If consumers develop a stronger preference for apples, how will this change affect the apple market?

Explanation

When consumer preferences shift in favor of apples, the demand curve for apples shifts to the right, indicating an increase in demand. This higher demand typically causes suppliers to offer more apples, which is reflected as an increase in the quantity supplied (movement along the supply curve), not a shift in supply. Therefore, the correct description is that demand rises and the quantity supplied increases.